Wednesday, June 5, 2019
Regency Hotel Business Case Study
Regency Hotel Business Case StudyEMPOWERMENT AND CULTURAL DIVERSITY substructureThe case study is rough Regency Grand Hotel, a five star hotel in Bangkok. It was established by local syndicate of investors 15 years past and was manage by Thai cosmopolitan coach. Regency is Bangkoks nigh prestigious hotel having 700 satisfied module members. Lately, Regency was obtained by big Ameri sewer hotel chain. Due to this the former(a) general manager took premature retirement an American John Backer with ten years of management experience was appointed as new general manager. Becker is a buckram supporter of authorization soon after his appointment as a general manager Becker implied dominance to achieve success as in the past.ISSUES AND CONSEQUENCES afterward EMPOWERMENT mandate can be described as People having the skills and the self-belief to proactively deal with issues and make the most of the opportunities available to them. scarce soon after the doing of dominance new g eneral manager realise that things are not going according to his expectation beca implement rung of regency grant dont know what is empowerment? Because they use to work as per their manager order in the previous management they are not allowed to innovate generate some(prenominal)thing new ,and were discourage by the higher-ranking managers and after all this they dont want to take risk and get punished by the management but general manger in America was working(a) in a empowered environment where staff has a power of stopping point making can take minor decision on their suffer .basically its a cultural difference between management and staff where is from Thailand where they conceive in team work and management is from America who cerebrates in individuality they believe that they can do anything unaccompanied which was the first issue.According to Hofstedes indexCountryPower DistanceIndividualismMasculinityUncertainty AvoidanceThailand64203464U.S.A40916246Power Dista nce The extent to which large differentials of power for example between a impress and a subordinate or between a higher status and lower status are expected and tolerated. Autocratic behaviour by a boss would be much better tolerated in a high power distance countryUncertainty Avoidance-The extent to which the culture emphasizes focusing on right smart to reduce un certainty and create stability-for example having clear written rules and procedure to guide action. Formal organisational procedure may be much more than necessary in the high Uncertainty avoidance country.Masculinity/Femininity- The difference between the traditional male gaols of ambition and achievement and female orientation to nurturance and social harmony-for example the balance between seeking promotion at work and having good relations with others.Individualism- In individualism culture people are most concerned about the consequences for the action for themselves, not others. They prefer activity conducted on ones aver or in relatively private interactions with friends. Decision are do by the individual according to the judgement he or she makes as to that is appropriates and the individual rewards that will accures.Other reason for the failure of empowerment is staffs dont have comely training about empowerment .They doesnt know how to use this decision making power for guest satisfaction and for companies profit because they are not properly dexterous about empowerment.General manager told that staffs has power to make minor decision but major decision has to be taken by supervisors but staff was unable to distinguish between minor and the major problems. It was not clear that what decisions can be made by staff members? These boundaries must be delineate or employee empowerment efforts fail. In regency grand supervisor dont trust staff to make good decisions. Staff members know this and either craftily makes decisions on their own and hides their results or they come to you f or everything because they dont know what they really control .Supervisor can dont motivate the staff for decision making. And without motivating the staff it is impossible to execute empowerment properly.From live on 15 years the staff member of Regency grand hotel were working under hierarchy management but suddenly after the arrival the new general managers sanction policy come under existence without any prior notice and any proper training to the staff so it is natural for the staff to resist this change because they are in habit of working as per the manager order ,they were not allowed to take their decision or do any pioneering and its a human tendency to first resist the change some staff dont want to take responsibility of empowerment, (Bacal 1996 ) they like to work as per the old system in which managers have to take the decision and staff has to blindly follow that order and if anything goes wrong managers are there to help them out but in empowerment nobody will take responsibility if a error is committed by you and you are the one who is going to pay for it. We can say that empowerment is not properly applied on the staff member which lead to the failure of the empowerment.OUTCOMES OF THE FAILURE OF EMPOWERMENTDue to failure of empowerment hotel Regency grand was losing its profit, clients and status in Bangkok. Becker thought that empowerment will help his hotel to earn more profit and guest satisfaction. Overall Performance of the hotel begins to decline. Increase in number of written guest complaints both verbally and in written. Disgrace in the news paper as one of the Asias nightmare hotel. Criticism about service standards of the hotel. Staffs were also not happy raise of nervous tension level among the employees. Good working atmosphere has been harshly strained. Lack of team liquor among the employees now they were against each other when mistakes were made by any employee.POTANTIAL SOLUTION FOR THE PROBLEMNew general manager comes wi th a great idea of empowerment but the way he put into practice it was inappropriate,followong can be some of the potential solution of the problem. They have a uncertain view that employee empowerment means you start a few teams that address workplace employee morale or safety issues. The staff should be encourage to take their decision and to believe in their decision they should provide proper training before giving them decision authority. (Heathfield, 2000)John Becker move from American work culture to Thai work culture which are totally different from each other. In America they believe in individualism but in Bangkok the believe in team work and John Becker fails to understand that .he try to impose his American work culture which prove to be a disaster before implementing Empowerment in the hotel he should study about their work culture and try to fill that communication gap between him and the employees. He should be ready to postulate the changes that he have to make acco rding to work culture he is working for.CONCLUSIONEmpowerment is a good weapon to increase the decision making power and leadership quality among the employee but it should be implemented in a proper manner and procedure otherwise if its not penalise properly it can destroy the organisation just in case of Regency Grand hotel and John Becker. Beckers intension was good to implement empowerment but the way he executed was wrong.REFERENCESBannon ,G ,Guy,v ,dr.Omari,J ,Pooley,R ,Reed,B ,White,N 2003, Cross Cultural communication ,UKRon,C 1998, Structured empowerment an award-winning program at the Burswood Resort Hotel Leadership Organization Development Journal, vol. 19, no.5Bacal,R 1996, Empowerment Difficulties, Work911.com -Workplace, Business, Career Help, viewed 15 August 2008,Heathfield,S 2000, Employee empowerment, About.com human resource , viewed 16 August 2008,Thomas,D ,Inkson,k ,2004,Cultural Intelligence people skills for global business, Berrett-Koehler Publisher ,Inc. ,San Francisco.Hunt,J ,1979,Managing People At Work ,cox and Wyman Ltd. salient Britain
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